Dubai, UAE - Year after year, The Kanoo Group as a tradition has been celebrating the corporate Iftar as a significant gathering for the holy month of Ramadan. This 2015, the group invited all its employees from diverse religious and ethnical background, that is over a thousand of staff in the UAE, in various divisions to join the special get-together.
Around 350 employees and top management showed up to the Iftar dinner which was hosted by JW Marriott Hotel Dubai on 2nd July 2015 that brought unmatched hospitality and premium lifestyle experience to all Kanoo guests. The exquisite Ramadan buffet showcased a diverse range of authentic Arabic, in fusion with international cuisine of a truly enjoyable taste, with the surroundings, inspired by the hotel’s elegant setting.
Mishal Kanoo stressed the topmost essence of Ramadan celebration which is a season for renewed and strengthened relationships and solidarity, a time to hasten prayers and a way of enriching cultural values in the Arab world. During the event, he also led the solemn prayer with the Kanoo employees and few family members in the breaking of the fast.
Iftar is an Arabic term which literally means the breaking of the fast. It is the evening meal when Muslims end their daily Ramadan fast at sunset. Traditionally, they break the fast by water and dates and join together for the holy prayer, then come back to share a delightful meal to end the period of abstinence.
The highlights of the corporate gathering was organized by the Marketing Team: Sundar Liwang, Michelle Laylo, and spearheaded by Ali Islim; that always brings value-added and spectacular corporate planning and exclusive get-togethers that are tailor made for The Kanoo Group by impressive banners, stands, PR strategies, and so on, in displaying the group’s name and logo.
The event generally gathered a positive feedback from majority of the guests, from food, superior customer services, to structured preparation by the Marketing Team. Some employees expressed their gladness over Iftar party which was open for Muslims and non-Muslims alike. They said that they felt a sense of one family, one Kanoo, referring to the recently rolled out ‘Itqan Program’. Some were also impressed on how the host and presenter handled the occasion well, with all the considerations of Islamic values and a precisely inspiring Ramadan experience.
Ramadan is the most sacred month of the Islamic calendar. It is a time of spiritual reflection, improvement and increased devotion and worship. Muslims are expected to put more effort into following the teachings of Islam. Fasting is also being observed during the holy month. It is intended to help teach Muslims self-discipline, self-restraint and generosity. The fast begins at dawn and ends at sunset. Each day before dawn, many Muslims observe pre-fast meal called Suhoor. At sunset, families hasten for the fast-breaking meal known as Iftar.
Over time, Iftar has grown into banquet festivals and very much of a social event with religious significance and meaning. It is a time of fellowship with families, friends and surrounding communities. This spirit of celebration has always been practiced by the House of Kanoo throughout the years and has always been a time for goodwill and charity.